NZ Fishing World is a premium product that is targeted at males, aged 30+ who own a boat and spend a majority of their time on the water fi shing. With 80% of the readers surveyed owning a trailer boat.
The focus is on making dreams come true, with an editorial blend of lifestyle, travel, and instructions that delivers a strong, upper socio-economic readership. The reader wants to catch more fi sh and have more fun, while learning how to do it.
Geoff Thomas is the editor who is a respected fi shing personality in New Zealand who has produced best selling fi shing books and videos. Geoff is also currently involved with his own popular fi shing show screening on TV3, “Gulf Harbour - Outdoors”. Geoff brings an experienced writing team to the magazine who provide valuable fi shing experience’s for the readers, giving information to improve their catch rate.
NZ Fishing World is bi-monthly
The audited net average circulation for each issue is 9,719
Readership fi gures from AC Nielsen from Jan-Dec 04 - 113,000 per issue.
NZ Fishing World is distributed nationally into all major bookstores, Supermarkets, Service Stations and Rebel Sport Stores
Mathew Hewetson, Sales Manager
mathew.hewetson@image-centre.com
Phone 09 360 5717
Mobile 021 456 848
Fax 09 360 5702
http://www.nzfishingworld.com