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Client: Blue Lagoon Cruises
Blue Lagoon Cruises is a specialist holiday company offering the very best in boutique cruises. Blue Lagoon Cruises is one of the most outstanding success stories of the South Pacific tourism industry offering the ultimate Fiji experience. With this reputation, Blue Lagoon Cruises wanted a website that would present this message globally.

Blue Lagoon Cruises came to Image Centre with specific thoughts of getting a website developed that conveyed their brand image as something unique. They were looking for a site that would illustrate the cruises through its collection of outstanding images and that could be accessed by anyone, anytime.

The Brief

Blue Lagoon Cruises were looking to take a full suit of services from Image Centre. The services would have to include easy access to hundreds of images for the redeveloped website. Image Centre was also asked to help provide a solution to highlighting the website and promoting the company.

The Solution

Image Centre had the perfect solution for Blue Lagoon Cruises. The hundreds of images needed to be stored and accessed quickly for promotion campaigns were placed into the Image Centre ImageBank (Digital Asset Management system). This is a huge digital library that allows selected images to be used efficiently across multiple media channels. The images were also a huge selling point for the cruises and some of the best were selected and incorporated into the website design.

Blue Lagoon Cruises also took advantage of our website hosting capabilities so that they could optimise their website with global search engines. The website now enjoys top ratings on search engines. To promote Blue Lagoon Cruises further they asked Image Centre to develop various email marketing campaigns at targeted groups. This proved a great success time after time.

www.bluelagooncruises.com

For more information about Image Centre's Web Development Capabilities contact Howard John on +64 9 360 5700

Interactive Design, Development, Marketing and Communications Agency